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Exclusive: NASA is set to launch the Artemis 1 mission on its most powerful rocket yet — here's what you should know –



NASA is set to launch the Artemis 1 mission on its most powerful rocket yet — here's what you should know

#NASA #set #launch #Artemis #mission #powerful #rocket #here039s

NASA plans to launch the Artemis I mission on Monday from Kennedy Space Center in Florida, sending the Space Launch System (SLS) rocket and Orion capsule on a more than month-long journey around the moon. —

The uncrewed launch marks the debut of the most powerful rocket ever assembled and kicks off NASA’s long-awaited return to the moon’s surface. It’s the first mission in NASA’s Artemis lunar program, which is expected to land the agency’s astronauts on the moon by its third mission in 2025.

While Artemis I will not carry astronauts, nor land on the moon, the mission is critical to demonstrating that NASA’s monster rocket and deep space capsule can deliver on their promised abilities. Artemis I has been delayed for years, with the program running billions over budget.

NASA’s Artemis I Moon rocket is rolled out to Launch Pad Complex 39B at Kennedy Space Center, in Cape Canaveral, Florida, on August 16, 2022.

Chandan Khanna | AFP | Getty Images

The Artemis I mission represents a crucial turning point in NASA’s moon plans.

Despite the delays, and absorbing much of NASA’s relatively small budget by federal agency standards, the Artemis program has enjoyed strong bipartisan political support.

Officials in 2012 estimated that the SLS rocket would cost $6 billion to develop, debut in 2017 and carry a $500 million per launch price tag. But the rocket is only just now debuting, having cost more than $20 billion to develop, and its per launch price tag has ballooned to $4.1 billion.


NASA’s Inspector General, its internal auditor, earlier this year said Artemis is not the “sustainable” moon program that the agency’s officials say it is. The watchdog found more than $40 billion has already been spent on the program, and projected NASA would spend $93 billion on the effort through 2025 – when the first landing is planned.

But even that 2025 date is in doubt, according to NASA’s Inspector General, which said that development technologies needed to land on the moon’s surface are unlikely to be ready before 2026, at the earliest.

NASA’s Artemis plan relies on the success of another monster rocket as well: SpaceX’s Starship. The agency last year awarded SpaceX with a $2.9 billion contract to develop a moon-specific version of the rocket to serve as the crew lunar lander for the Artemis III mission.

SpaceX began testing of its Starship spacecraft in earnest in 2019, but that rocket has yet to reach orbit.

A host of aerospace contractors across the U.S. support the hardware, infrastructure and software for NASA’s Artemis I – Boeing, Lockheed Martin, Northrop Grumman, Aerojet Rocketdyne and Jacobs lead the effort. According to NASA, the Artemis program supports about 70,000 jobs around the country.

Multiple NASA centers are involved as well, beyond Kennedy as the launch site – including the DC headquarters, Marshall in Alabama, Stennis in Mississippi, Ames in California, and Langley in Virginia.

In the event that technical issues or weather delay the Aug. 29 launch attempt, NASA has back-up launch dates scheduled for Sept. 2 and Sept 5.

Here’s what you should know about the launch:

The rocket: SLS

NASA’s SLS moon mega rocket topped by the Orion spacecraft rolls out of the Vehicle Assembly Building at the Kennedy Space Center on its way to launch complex 39B for a launch rehearsal on March 17, 2022 in Cape Canaveral, Florida.

Paul Hennessy | Anadolu Agency | Getty Images

Standing as high as a skyscraper at 322 feet tall, the SLS rocket is a complex vehicle built on technologies used and improved on from NASA’s Space Shuttle and Apollo programs.


Fully fueled, SLS weighs 5.7 million pounds, and produces up to 8.8 million pounds of thrust – 15% more than the Saturn V rockets last century. SLS uses four liquid-fueled RS-25 engines, which flew on the Space Shuttle before being refurbished and upgraded, as well as a pair of solid rocket boosters.

SLS’s core stage gets its orange color from the thermal protection system that covers it, which is a spray-on foam insulation. For the first three Artemis missions, NASA is using a variation of SLS known as Block 1. For later missions, NASA plans to roll out an even more powerful variation, known as Block 1B.

The capsule: Orion

NASA’s Orion spacecraft

Source: NASA

NASA’s Orion capsule can carry four astronauts on missions up to 21 days long without docking with another spacecraft. At its core is the crew module, which is designed to endure the harsh conditions of flying into deep space.

After launch, Orion is fueled and propelled by the European Service Module, which was built by the European Space Agency and contractor Airbus.

For Artemis I, there will be three mannequins inside the Orion capsule to collect data via sensors about what astronauts will experience on the trip to-and-from the moon. The return to Earth will be especially crucial, as Orion will re-enter the Earth’s atmosphere at about 25,000 miles per hour. A heat shield protects the exterior of Orion, and a set of parachutes will slow it down for a splash landing in the ocean

The mission around the moon

NASAs Artemis I Moon rocket sits at Launch Pad Complex 39B at Kennedy Space Center, in Cape Canaveral, Florida, on June 15, 2022.

Eva Marie Uzcategui | AFP | Getty Images


Exclusive: Jim Cramer says these 3 apparel stocks benefit from return to office –




Jim Cramer says these 3 apparel stocks benefit from return to office

#Jim #Cramer #apparel #stocks #benefit #return #office

CNBC’s Jim Cramer on Friday offered investors a list of clothing stocks that he believes will see upside as workers continue returning to the office.

“After the huge run in the apparel stocks, I recommend ringing the register on the lower quality ones, so that you can swap into something better,” he said.

Shares of PVH, the parent of Calvin Klein and Tommy Hilfiger, surged on Thursday after the company reported better-than-expected results for its latest quarter and strong quarterly guidance. 

Other apparel companies including Abercrombie & Fitch and American Eagle also delivered upside surprises this week, sending their stock higher.

Here are Cramer’s favorite apparel stock picks:


Ralph Lauren

Lululemon Athletica

Jim Cramer’s Guide to Investing

Click here to download Jim Cramer’s Guide to Investing at no cost to help you build long-term wealth and invest smarter.

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Exclusive: What is Click Fraud? Here's What You Can Do to Prevent It –




What is Click Fraud? Here's What You Can Do to Prevent It

#Click #Fraud #Here039s #Prevent

Ever since the mechanics behind ad tech (and digital marketing in general) became effective enough to be considered a reliable source of revenue, there was an issue of shady people getting into it with malicious intent and trying to make use of it the other way around. 


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Exclusive: Looks like sex tech startup Lora DiCarlo is done for –




Looks like sex tech startup Lora DiCarlo is done for

#sex #tech #startup #Lora #DiCarlo

Lora DiCarlo, a sex tech startup that made headlines in 2019 after being blacklisted from the Consumer Electronics Show, seems to have shut down. The company’s website is offline and reportedly orders have gone unfulfilled for months.

TechCrunch has reached out to the eponymous founder for confirmation, but it sure looks like the end of the line for a briefly promising high-tech sex toy enterprise.

Founded in 2017, Lora DiCarlo was one of a new wave of tech-forward sexual health companies headed up by women. It won an innovation award at CES 2019 for, as our writer put it at the time, “a hands-free device that uses biomimicry and robotics to help women achieve a blended orgasm by simultaneously stimulating the G-spot and the clitoris.”

But then the Consumer Technology Association, which runs CES, withdrew the award and banned the company from exhibiting at the show. Their explanation at the time was that neither the company nor its devices “fit a product category.”

Predictably, this attracted immediate blowback and allegations of sexism, prudery and generally bad judgment. Everyone was on Lora DiCarlo’s side, and the publicity was invaluable, she later told TechCrunch at Disrupt: “I think they actually did us a pretty big favor.” The company raised $2 million around that time, and about $9 million total over its five years of operation.

But despite a big return to the show in 2020 (and a coveted TC+ feature, of course), the company seems to have faltered during the pandemic — perhaps falling victim to the same chip shortages and manufacturing problems even established hardware makers encountered.

As chronicled by Women’s Health, the last few months seem to have been Lora DiCarlo’s last, as various aspects of a functioning commercial enterprise began to fail: orders weren’t going out, stock was gone at retail partners and personnel have left. The site went down earlier this month and is down still. Although there has not been any official announcement, it certainly does seem that the company is kaput.

It’s too bad, but finding success as a hardware startup is hard enough without a pandemic and the stigma on sex toys adding drag. We’ll update this article if we hear back from DiCarlo.


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