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Exclusive: Pixelmator Photo is coming to Mac with a new subscription-based model – TalkOfNews.com

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Pixelmator Photo is coming to Mac with a new subscription-based model

#Pixelmator #Photo #coming #Mac #subscriptionbased #model

The longtime iOS and iPadOS image editing application Pixelmator Photo, a companion to the popular Pixelmator Pro, is embracing subscriptions as it heads to the Mac. Previously the app was available for an upfront charge of $7.99 but will now offer either monthly or annual pricing. 

Going forward, the app will now cost users $4.99 per month (close to $24 per year) and will include the option for a lifetime purchase of $54.99. Current users will be allowed to continue as they are. 

 “[This] is the best way forward for Pixelmator Photo and will make it into the best photo editor it can be,” read the company’s announcement

Pixelmator, as a whole, originally launched in 2007 with the “Classic” version and later rebranded to “Pro”. In 2021, Pixelmator Photo launched on the iPhone. The Photo app today is only available on the iPhone and iPad and includes some of the same editing features seen on Pro — but it’s not a complete graphic design solution. Instead, it’s focused mostly on photo editing.

The company explained its current one-time price model was becoming unsustainable for continued service. It was leading to slower development and put the company in a pickle when deciding if they should do paid upgrades instead. 

It also spelled out other issues with the paid upfront model on the App Store, including lower-priced apps in existence, lack of purchase unification across devices, no free trials across iOS and iPadOS and an absence of upgrade discounts. Additionally, the company cited users buying at different times are either getting more or less value for the money they spent, due to where they purchased in the release cycle. Additionally, the model meant Pixelmator had to prioritize investments in aquiring new users rather than being able to rely on revenue from its loyal customers.

“So what’s the problem – just keep releasing major updates, right?,” read the company’s release. “Well, you can certainly try but if an update doesn’t do as well as expected or is delayed, you’re in trouble. And eventually, your potential pool of users shrinks to make it necessary to release a paid upgrade that existing users need to pay for, too.”

Image Credits: Pixelmator Photo

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In addition to the subscription model, the company announced its plan to launch Pixelmator Photo for Mac. 

The app, designed for macOS, will supposedly be live late this year or early next year. 

According to a spokesperson from Pixelmator, Photo for Mac is primarily meant for individuals who are just looking to edit photos. Pro on the other hand is meant for anyone looking for features allowing for greater creative autonomy — those “who create designs, illustrations, etc.”.

The company noted there could be a potential subscription price increase once the Mac version is out, but current subscribers will be able to lock in their price now. 

Pixelmator did acknowledge the downsides to a subscription-based model but hopes that with a dedicated set of users development will continue long-term. 

These changes don’t apply to other Pixelmator products, like Pixelmator Pro — at least not for the time being. The flagship Pixelmator Pro app remains available as a paid download at $39.99.

8/18/22 12:18 p.m.: Updated with additional details regarding the upcoming Mac app, provided by Pixelmator.

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Exclusive: Jim Cramer says these 3 apparel stocks benefit from return to office – TalkOfNews.com

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Jim Cramer says these 3 apparel stocks benefit from return to office

#Jim #Cramer #apparel #stocks #benefit #return #office

CNBC’s Jim Cramer on Friday offered investors a list of clothing stocks that he believes will see upside as workers continue returning to the office.

“After the huge run in the apparel stocks, I recommend ringing the register on the lower quality ones, so that you can swap into something better,” he said.

Shares of PVH, the parent of Calvin Klein and Tommy Hilfiger, surged on Thursday after the company reported better-than-expected results for its latest quarter and strong quarterly guidance. 

Other apparel companies including Abercrombie & Fitch and American Eagle also delivered upside surprises this week, sending their stock higher.

Here are Cramer’s favorite apparel stock picks:

PVH

Ralph Lauren

Lululemon Athletica

Jim Cramer’s Guide to Investing

Click here to download Jim Cramer’s Guide to Investing at no cost to help you build long-term wealth and invest smarter.

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Exclusive: What is Click Fraud? Here's What You Can Do to Prevent It – TalkOfNews.com

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What is Click Fraud? Here's What You Can Do to Prevent It

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Ever since the mechanics behind ad tech (and digital marketing in general) became effective enough to be considered a reliable source of revenue, there was an issue of shady people getting into it with malicious intent and trying to make use of it the other way around. 

(more…)

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Exclusive: Looks like sex tech startup Lora DiCarlo is done for – TalkOfNews.com

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Looks like sex tech startup Lora DiCarlo is done for

#sex #tech #startup #Lora #DiCarlo

Lora DiCarlo, a sex tech startup that made headlines in 2019 after being blacklisted from the Consumer Electronics Show, seems to have shut down. The company’s website is offline and reportedly orders have gone unfulfilled for months.

TechCrunch has reached out to the eponymous founder for confirmation, but it sure looks like the end of the line for a briefly promising high-tech sex toy enterprise.

Founded in 2017, Lora DiCarlo was one of a new wave of tech-forward sexual health companies headed up by women. It won an innovation award at CES 2019 for, as our writer put it at the time, “a hands-free device that uses biomimicry and robotics to help women achieve a blended orgasm by simultaneously stimulating the G-spot and the clitoris.”

But then the Consumer Technology Association, which runs CES, withdrew the award and banned the company from exhibiting at the show. Their explanation at the time was that neither the company nor its devices “fit a product category.”

Predictably, this attracted immediate blowback and allegations of sexism, prudery and generally bad judgment. Everyone was on Lora DiCarlo’s side, and the publicity was invaluable, she later told TechCrunch at Disrupt: “I think they actually did us a pretty big favor.” The company raised $2 million around that time, and about $9 million total over its five years of operation.

But despite a big return to the show in 2020 (and a coveted TC+ feature, of course), the company seems to have faltered during the pandemic — perhaps falling victim to the same chip shortages and manufacturing problems even established hardware makers encountered.

As chronicled by Women’s Health, the last few months seem to have been Lora DiCarlo’s last, as various aspects of a functioning commercial enterprise began to fail: orders weren’t going out, stock was gone at retail partners and personnel have left. The site went down earlier this month and is down still. Although there has not been any official announcement, it certainly does seem that the company is kaput.

It’s too bad, but finding success as a hardware startup is hard enough without a pandemic and the stigma on sex toys adding drag. We’ll update this article if we hear back from DiCarlo.

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